The World of Jasmin XXX In Words

behind the scent

The World of Jasmin XXX In Words

Jasmin XXX instantly gratifying, is a highly charged kinetic essence. A blur of shimmering lights and buzzing neon hedonism; the freeing excitement of unknown possibilities. Launching into an energised state of mind composed in the now; spontaneously compelling exploration with endless optimistic interactions. Subverting inhibitions in colourful vibrancy.

Nocturnally flowering intense concentrates broadcast an animalic illusion in dark light. A conscious overdose of Jasmin Sambac and maximalist dark woods stand adjacent, magnetised by a continuous undercurrent of Bergamot in liquified effervescence; individually audacious and unapologetically sensual.

Continue Reading

Altra World Building: The Creative Process

Artist Archives

Altra World Building: The Creative Process

Every Altra creation emerges from a dynamic creative process. Each scent is a journey of creation that is as distinctive as their creator, Beckielou Brown, who takes a unique approach to transmute raw natural ingredients into evocative fragrances.
Read
Scent Pairings: Summer Edition

Perfume-Creator Archives

Scent Pairings: Summer Edition

Looking to take your favourite Summer scent to new heights? Our scent pairing 101 with Perfume Creator, Beckielou Brown will show you how.
Read
Altra Profuture x Earth Day

Profuture Archives

Altra Profuture x Earth Day

Nature is not just a part of Altra. Nature is our partner. In honour of Earth Day 2023, we celebrate our relationship with our generous planet. Deep respect and boundless wonder infuse Altra's Profuture vision. Discover our commitment towards creating a genuine, beauty-filled partnership with nature.

Read